Great productions don't start with cameras. They start with a vision.
I build media brands that reach millions
of people.
For more than 25 years I've been creating media projects where creativity, technology and business meet.
I don't simply produce content — I build the systems, teams and production environments that make exceptional content possible.
From publishing and digital products to YouTube channels, podcasts and large-scale multimedia productions, I've always been driven by one idea:
Take an idea, build the right environment around it and turn it into something people genuinely care about.
my philosophy
Technology changes.
Platforms change.
Algorithms change.
But great storytelling never goes out of style.
Whether I'm building a production studio, launching a YouTube channel or developing a new media brand, my goal is always the same:
Create something meaningful.
Build it properly.
Make it scalable.
Then keep improving it.
25+ years
3.2M+
subscribers
200M+
views
600+
video
productions
400+
hours
of content
12 M+
watch
hours
experience in the industry
what i do...
Creative Leadership
Leading projects from concept to execution.
Media Strategy
Building brands designed for long-term growth.
Video Production
Directing every stage of production—from scripting to final delivery.
Production Systems
Creating efficient workflows that enable teams to produce consistently high-quality work.
Creative Technology
Combining production, software and AI into practical creative tools.
Digital Products
Developing platforms, websites and experiences that support modern media brands.
I build more than content.
Throughout my career I've never enjoyed working on just one part of a project.
I've always been fascinated by the entire process — how an idea becomes a product, how a team works together, how technology supports creativity and how every decision influences the final experience.
That curiosity has led me through publishing, digital design, web development, filmmaking, creative leadership and media production.
Instead of specializing in a single discipline, I learned how they connect.
Today I design production systems, lead creative teams, direct video production, integrate AI into creative workflows and build media brands from the ground up.
Because great projects aren't created by accident. They're built. One decision at a time.
featured PROJECTS
Highlights
3.1 M+ YouTube subscribers
Complete in-house production
Professional production studio
International audience
Educational entertainment
AI-powered creative workflow
Building a global Children's media brand.
KIDS CREW started as a simple idea.
What if entertainment could inspire children to become more creative, confident and kind?
That idea has grown into a global children's brand reaching millions of families.
As Creative Director I designed the creative vision, production workflow and technical infrastructure behind the project.
Today I continue to oversee every stage of production — from concept development and cinematography to editing, motion graphics and AI-assisted workflows.
BIG STORIES
Bringing Documentary Storytelling to YouTube
Premium documentary storytelling doesn't belong only on television.
With Big Stories my goal was to adapt the quality of documentary television into a format built specifically for digital audiences.
From concept development to production systems and visual language, the project was designed for scalability from day one.
As Head of Digital in BIG MEDIA I designed the creative vision, production workflow and technical infrastructure behind the project.
FACE TO FACE
Creating One of the First Czech Video Podcast Formats
Long before video podcasts became mainstream in the Czech Republic, I saw an opportunity.
Instead of adapting existing television formats, I wanted to create a production designed specifically for YouTube.
I developed the concept, assembled the team, selected the host, designed the visual identity and established the production workflow.
The result became one of the country's pioneering long-form video podcast formats.
from Barn to Studio
Building the Environment Behind every Great Production. When our productions outgrew rented locations, I decided not to search for a studio.
I decided to build one.
An empty barn became a fully operational multimedia production facility in less than twelve months.
The project included architectural planning, acoustics, lighting, camera systems, editing infrastructure and complete production workflow design.
Today the studio powers KIDS CREW, BigStories and commercial productions while continuing to evolve with new technologies and AI-assisted workflows.
HOW i work
Discover
Understanding the audience before creating the content.
↓
Design
Building a clear creative strategy.
↓
Build
Creating the production environment and workflows.
↓
Produce
Delivering high-quality content efficiently.
↓
Improve
Using analytics, audience feedback and new technologies to continuously evolve.
Selected achievements
Built one of the largest Czech kids brands.
Designed and built
a professional production studio.
Created 3.2M+
YouTube audience.
Led end-to-end production.
Created scalable production systems.
Built AI-powered production workflow.
TOOLS & technology
Creative Suite
Adobe Creative Cloud
DaVinci Resolve
Fusion
Final Cut Pro
Motion
Production
RED EPIC MX
ARRI Alexa mini
Sony F55
Canon R5, R6
Blackmagic Pocket Cinema
Professional Lighting
Professional Audio
Green Screen
AI Workflow
ChatGPT
Runway
Midjourney
Kling
Beeble
ElevenLabs
BEYOND the CAMERA
I believe the best creative work comes from staying curious.
That's why I continue exploring new technologies, production methods and creative workflows.
Currently I'm also studying Japanese — not because I have to, but because learning something difficult keeps me thinking differently.
The same mindset drives every project I build.
Always learning.
Always improving.
Always creating.